How To Setup Facebook Store with KartRocket

Did you know that India has 112 million Facebook users? This means that a massive market with a whopping 112 million users is waiting for you. Of course, they all are not your potential customers, but even the tiniest fraction of this number is huge. So, why not take advantage of that?

Well, you must be wondering that I know the potential of Facebook. I have already targeted that audience with my Facebook page and running regular Facebook ads. What else is left? Well, the answer is that there is still some potential left, which can make an impact of your online business.

Sell More with Your Facebook Store

Facebook Store is a unique offering by this popular social networking website, which takes a step ahead in social selling. You can easily set up an online store from your brand’s Facebook page to sell products.

This means, whether people will visit your Facebook page, they can click on the “Shop Online” tab and buy products. This link will be directed to your ecommerce website. Thereby, increasing your website’s visitors.

How to Setup Facebook Store With KartRocket?

Setting up an independent Facebook store can be a daunting task. Also, listing your products separately on Facebook will take most of your time. However, KartRocket has made this easier by revamping its Facebook store feature. Now, it is easier and with a better UI.

Before you start with the Facebook store setup, make sure that your KartRocket store is live and on the secure link, otherwise your Facebook store won’t work.

To setup Facebook stores and sync it to your KartRocket store, follow these steps:

1) Create a Facebook Fan Page. Fill in the necessary details of your company or brand.
Facebook Store To Sell Products

2) Once the Facebook Fan page is created, copy this URL https://apps.facebook.com/static_html_plus on the different tab to enter Facebook app store. Make sure you are logged in to your Facebook account. Now, click on ‘Add Static HTML to a Page.

3) The following window will open. Select your Facebook page for which you need to create Facebook Store. Then, click on ‘Add Page’ tab.
Create Facebook Store

4) This will direct to your Facebook Fan Page. Here, you can see ‘APPS’ with a star icon on the left side of the screen.

Facebook Store Apps

5) Click on ‘Welcome’ and click on ‘Edit Tab Button.

Facebook Store Edit Tab

6) To get this code, login to your KartRocket store. Go to App section and then search for Facebook Store App. Click on Setting.

Facebook Store

8) On the Setting tab, you will see a code. Copy this code. Please make sure that you change your store domain to sub-domain name and also change the URL from ‘http‘ to ‘https.’

Facebook Store Code

9) Copy this code and paste it to the Facebook store, as told in Step 5. This will fetch your products from the panel and display them on your Facebook Store.

Facebook Store html

Congrats! Your Facebook Store is ready.

Basic Facebook Store Settings (Front End)

You can change the Welcome Name and its image of your Facebook Store. To do this, follow these steps:

1) Go to your Facebook page and click on Settings.
Facebook Store Settings

2) Now, click on Apps and then on ‘Edit Settings.’ Type CTA which will appear on your Facebook fan page like ‘Shop Now.”

Facebook Store cta

3) Upload the image. Make sure that the image size and dimension is according to the size given in the link.

Facebook Store Image Upload

Your basic Facebook settings are done.

Basic Facebook Store Settings (Back End)

If you want to make your Facebook Store more attractive for your visitors and potential customers, then you can personalize it by adding your store banners, choose product categories to sell and much more. Let’s know more about Back End settings, which can be set from KartRocket admin panel.

To access these settings, log in to your KartRocket admin panel. Go to Apps and then click on Facebook Store. After this, click on Setting.

1) Banner
This banner will be shown on your Facebook store header. You can show your products, discounts, and offers, etc. First, click on On, if you want to show the banner. Then, click on Browse and upload the banner. Click on Save. Make sure that the recommended banner size is 832 x 240.

Facebook Store Banner

2) Category Links
You can choose the product category, which you want to sell on your Facebook Store. To do this, click on On and then select the product categories. Click on Save.

Facebook Store Category Links

3) Latest Products
Show the latest product range on your Facebook Store using this feature. Give a title to this tab like ‘Latest Products.’ Then, choose the number of products which you want to show and then click on ‘On’ to activate this feature. Please note that to use this feature, your store should have ‘Latest Products’ app activate on your KartRocket store.

 

4) Featured Product
Showcase some of the top selling products of your online store using Featured Products feature. To activate this, go to Featured Product, type a suitable headline. Now, choose the product limit, turn it On and add the product which you want to showcase. Once you start typing, the product will get auto-filled. Save the changes.

Facebook Store Featured Products

5) Related Product
If your KartRocket store has ‘Related Product’ app activated, then you can use this app in your Facebook Store as well. All you need is to limit the number of products to be shown and turn it ‘On.’ Click on Save.

Facebook Store Related Products

The Output

Here’s how your Facebook Store will look like.

Facebook Store Output

KartRocket has empowered 3000+ entrepreneurs, SMB’s and retailer with their online stores. It is not just a website builder platform, it’s an end to end eCommerce solution with all the features you require to create an online store, run & grow your online business.

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portfolio-app-kartrocket

Learn how you can market trendy products via setting up your look book?

As internet penetration is growing, more and more businesses are pushing their services online, thus having a portfolio page on your website depicts your bestselling, unique or trending products has become important. It helps you portray your best foot forward.

Having a look book or a portfolio not only beautifies your website but also boosts your product visibility. Adding a portfolio page to your existing eCommerce website allows you to share and showcase your work easily to relevant audience. It hits on the impulsive psyche of the customers, giving them reasons to purchase the products with direct ‘Buy Now’ link. Industry trends depict a significant hike in the sales of the eCommerce website who are exploring this functionality.

 Quickly understand the benefits the feature brings on table:

  1. Professional way to showcase your work
    Building a website about your brand and experience is a polished way to share your expertise with others. Users feel engaged with your brand.
  1. It’s a great first impression
    In the chaos of numerous eCommerce website, this feature can definitely be a show stopper. Featuring work samples, recommendations, previous presentations and more, will be a killer first impression.
  1. Increases your visibility and online presence
    When a potential user Googles your name, your professional portfolio will be one of the first search results that pops up.
  1. Flexibility
    With the click of a button, you can change content, videos, copy and pictures on your online portfolio page. You can also constantly create new content to add to your site to show your work.
  1. Direct CTA
    You can have your product page linked to the images in the portfolio page and users with the ‘Buy Now’ button.
  • Visually beautiful & customisable
    You can define your own html/CSS; the dimensions of the image and the page can also be altered as per requirement.

Follow the below steps to install the portfolio app:

  1. Login to your store’s admin panel
  1. Navigate to ‘Advance Features’ section in the left menu.

advance-features

  1. Search for ‘Portfolio App’ and click on install.

advance-features-install

  1. Once the app is successfully installed you will see a ‘Setting’ button, click on it.

advance-features-setting

  1. Gallery Category listing page will open, as shown in the screenshot below.

gallery-category-listing

  1. Fill all the columns as per your requirement. You can also refer to the below explanation for better understanding of the fields
    • Column Setting: This helps set no. of columns for the category page.
    • HTML/CSS editor: This lets you modify the look and feel of this page.
    • Thumb and hover image size: Define the size of category image for this page.
    • Meta title: Meta title information for this page.
    • Meta Keywords: Meta information for this page.
    • Meta Description: Meta description information for this page.
  1. Now click on add & fill all the fields as described below:
    gallery-category-listing-add

    • Thumb Image: Image that you want to display
    • Thumb Alt text: Alt text of the above image
    • Hover Image: Image that may come after your mouse hover on the above image
    • Hover Alt text: Alt text of the hover image
    • Column Setting: Number of columns for the page that will come after clicking on the category image.
    • Gallery Category Group: You can create two category pages; to differentiate between the two pages you need to assign values to this field.
    • HTML/CSS editor: This will edit the image listing page.
    • Sort Order: This will decide the position of the category on the category listing page.

P.S. – ‘Gallery category group’ combines all the defined categories in 2 parts – G1 & G2, links for both could be placed in the mega menu explicitly.

All the categories specified as G1 in ‘Gallery category group’ field will be displayed under the same menu item.

  1. When you click on ‘Save’ you would be redirected to the ‘Gallery Category Listing’ page, fill all the general setting on the page using the below explanation:
    • Gallery category: Display the name of the category you are adding images to.
    • Thumb and hover image display: Define the image dimension
    • Large Image display size: Define the pop-up image dimension
    • Meta title: Meta title information for this page.
    • Meta keyword: Meta keyword information for this page.
    • Meta description: Meta description information for this page.
  1. To add images in the category click on ‘Add Images’ link as shown below

gallery-category-listing-add-image

  1. Clicking on that will take you to ‘Gallery Images’ page
  1. Fill all the important fields in the page using the below explanation
  1. Scroll down to ‘Image List’ & ‘Video List’ sections, click on the below icon

gallery-images-icon

  1. A sub section opens up where you need to select upload Thumb, hover & large image; add a title & sort order.

gallery-images-subsection

You can also link the portfolio image with a hyper link of the product. If you mention the hyper link here, on the front end users will see a ‘Buy Now’ button. On clicking on that they would be redirected to the respective product page.

  1. The app also gives you the functionality to add videos in your portfolio.

gallery-images-video

  1. Click on ‘Save’ to create submit the portfolio category successfully
  1. Click on ‘Gallery Category’ button, then click on ‘Add’. Follow all the above steps to add the portfolio category

How you can display it on your website:

You can keep the below pre-defined urls handy & place them in the menu when the above process is completed.

This are gallery category pages:

Page 1: http://{storename}.kartrocket.co/index.php?route=product/gallery/group_1

Page 2: http://{storename}.kartrocket.co/index.php?route=product/gallery/group_2

This is gallery category page that shows the categories that exists in both the above pages.

Page 3: http://{storename}.kartrocket.co/index.php?route=product/gallery

Replace {storename} with the name of your website

KartRocket has empowered 3000+ entrepreneurs, SME’s and retailer with their online stores. It is not just a website builder platform, it’s an end to end eCommerce solution with all the features you require to create an online store, run & grow your online business.

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How you can convert your visitors into customers with our in-built tools?

We have seen our clients grow at nearly 2X the industry average because we give them right features and tools that help us effectively convert visitors in to customers. Engage with your visitors with the best communication methods. Give the right push to your visitors to visit your website so they get converted into your customers. Customize the website as per every visitor, make them feel that you know exactly what they want even if they left your website

We have introduced a new section in your admin panel with all the features kept intact at one place. Have a look at the features you now have in your admin panel to attract leaving visitors & forcing them to visit your website again:

1. Dynamic Widgets

Keep your website fresh and dynamic without having constant changes done by your tech team. Keep your site lively with New Arrivals, Trending Products, Top Sellers and Live Feed of User Activity. Dynamically create web widgets and use them on any landing page you want. Tag users based on their activity and product they visited, show them related products, recently viewed, grouped product. Your users would definitely want to see if someone else bought this product or not. Use these tools to increase purchases and reduce the time leading to purchases for all your customers.

Below is the list of available widgets:

1. Top Selling – Home Page

Top Selling products are the ones which are bought by most of the users on your website. They are the highest selling items with a much a higher tendency of getting picked. Every users has a tendency to look at the buying trend before actually buying that product. This feature comes as a  boon for those last minute shoppers who do not have any prior knowledge about the best brands available & take these products as a reference point for shopping.

2. Trending Products – Home Page

Trending Products are the ones which are latest in fashion. They are the patterns, themes, colours, texture which everyone is falling crazy for. This carousel is a must-have in any website. With this feature you can display products which most of the users on web are buying or liking. It helps you to upsell the category which has highest tendency of getting selected.

3. New Arrival – Home Page

Keep your users updated with new products which you have in your catalog now. Create customized carousel for the new entrants and display them on the home page. New products are automatically decided based on the date they are entered.

4. Live Feeds – Home Page

Live Feeds is a great utility carousel which can be used on any eCommerce website. It is  a automated listing which displays the data real time based on the user activity on the website. It  keeps users updated with the products which are currently being viewed, added to cart etc.

5. New Arrival – Category Page

New arrival carousel could also be used on Category page to display the fresh stock in a particular category. It helps in keeping website users updated with the new additions in catalog. New products are automatically decided based on the date they are entered in the system.

6. Top Selling – Category Page

Top Selling products are the ones which are bought by most of the users on your website. They are the highest selling items with a much higher probability of getting picked. Each Category on your website has a set of products or brands which sell the most and you definitely want to show them to your users. You can create dynamic product carousel for your category pages easily with this widget. Every users has a tendency to look at the buying pattern before actually making any purchase. This feature will help users identify the products which are liked by their peers. It is an automated tool which automatically decides on the products that needs to be displayed.

7. Trending – Category Page

Trending Products are the ones which are latest in fashion. They are the patterns, themes, colours, texture which everyone is falling crazy for. This carousel is a must-have on every category page, it displays the most searched or bought items. This feature helps users to get a quick glance of the products which are currently in trend for the particular category.

8. Bought this bought that – Product

‘Bought this Bought that’ is a product grouping which is used to display the products which are generally bought together. It help in cross selling of products. It is decided based on a predefined algorithm based on the buying nature of the users. It is displayed on the product page and can be used for showing bundled offers.

9. Viewed this viewed that – Product

Customize your website for every user that interacts with it. ‘Viewed this Viewed that’ is a tagging based on the interest of the users, it signifies that everyone who has viewed a product X has also shown interest in product Y. Show your users products which he would be interested in buying.

10. Recently viewed – Product

‘Recently Viewed Products’ are the products which a user has viewed but not placed an order for. Showing them helps the user recall those products and may land into an order. It is dynamic carousel which is generated every time the user performs some action on the website.

11. Related products – Product

‘Related Products’ are the ones which are related to the product displayed on the product page. Relation could be on the basis of same category or same brand. This is very useful as it helps user see the related products at the same page. This is the most widely used carousel in the industry.

2. Build Trust With Ratings & Reviews

Featuring product reviews on your website increases sales by 21% on average. Integrate with the smartest product reviews and rating solution that helps you generate tons of authentic reviews. They can be seamlessly distributed over all social platforms thus creating brand value & word of mouth for your brand.

You can harness the trust of your past buyers to turn visitors in to shoppers. Instantly send them emails for product reviews and give them beautiful, simple, mobile-first reviewing experience. Reward them for their loyalty with discounts or other benefits that keeps them coming back to your website.

To Integrate with your store, follow below steps:

  • To start using this feature, you need to first SignUp with Yotpo, if not already a registered.
  • Please fill the fields in the first form & click ‘SignUp’. On SignUp your unique id would be created with Yotpo
  • Copy & paste the ‘API APPKey’ and ‘Secret’ to integrate Yotpo account with your website.
  • Choose the Widget language, location & name of the tab.
  • Select the status of the order after which the review email will be triggered. It is selected as ‘Complete’ by default.
  • Click on ‘Save’ to update the setting and activate it on the front end.
  • Click on ‘Yotpo Dashboard’ link to customize the look & feel of the widget.

 

3. Discount Rules

Acquire new customers, retain slipping clients, and reward the loyal ones with our discount rules app. You can setup flash sales, Fixed & percentage discounts at category & product levels with this flexible tool. It facilitates you to create a price rules which would ensure both you and customer get the best out of the transaction.

How to set discount rules?

  • Firstly, select the level where you want the discount rule to be applied. It could be of 2 types – ‘On customer’ or ‘On category’.
  • Click on ‘Add Rule’ button to proceed with the rest of the settings
  • ‘On Customer’ rule settings –
  1. Select the ‘Customer Group’ you wish to apply discount.
  2. Choose the ‘Discount Type’, it can be Fixed or Percentage.
  3. Specify ‘Order Total’, the order value above which discount starts applying.
  4. Lastly enter the discount value in the ‘Discount’ field. In case of fixed type the entered value would be subtracted from the order value. In case of Percentage, the value specified will act as the discount percent.

P.S. – Customer groups need to be explicitly specified before applying this rule, they could be based on the common buying characteristics etc.

  • ‘On Category’ rule settings –
  1. Select the ‘Category’ you wish to apply discount.
  2. Choose the ‘Discount Type’, it can be Fixed or Percentage.
  3. Specify ‘Order Total’, the order value above which discount starts applying.
  4. Lastly enter the discount value in the ‘Discount’ field. In case of fixed type the entered value would be subtracted from the order value. In case of Percentage, the value specified will act as the discount percent.

P.S. – If a discount rule is set at the main category level, then it would be applied on all the subcategories present in your website.

  • Click ‘Save’ button for updating the rules.

4. Ready to Launch Combo Offers on Products

All customers love offers & combo deals are the icing on the cake. With our inbuilt Combo Offer app you can easily create custom rules at Product and Category level to create multiple offers & combo deals on daily basis. You can combine high moving product with lower ones to liquidate it. Run custom offers from your admin panel with no tech effort from day one.

Types of rules which can be applied are as follows:

      1. You Buy X and get Y Free

This rule is applied at product level, it defines that if a customer buys X number of products then will get Y number of products free on buying X number products but in cart there should be X+Y products. Customer will get only Y lowest price products as free.

     2. Buy X number of products and get freebie

It means at the time of checkout customer will get a freebie product that will be added by merchant itself on buying X number of products. Leading to you getting a product free of cost.

     3. Buy Product Worth Rs.X  and get freebie

It means customer will get a freebie product at the time of checkout if their order total equal or greater than Rs. X that will be added in back-end by the merchant itself.

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Spread Your Brand to Highly Relevant Audience With KartRocket

KartRocket offers advanced features that help you increase the reach of your brand. We empower you with latest technologies to drive targeted audience to your websites. Bundle of Marketing integrations definitely the best match for any business requirement. Dynamically build audience which are most likely to convert & seamlessly run Facebook & Google ads on them. One click integration with the best affiliate marketing tools to help you list on high traffic websites attracting lot of potential customers.

1. Attract Users With Google & Facebook Ads

Display your product to most relevant audience across multiple channels with single automated platform. We understand that every business is unique in its own sense, ads which work for one might not work for all. Hence, we analyse and predict conversion rates & demand for each product based on your site behavior. With our predictive analytics, we set rules for auto allocation of budgets & bids. One click integration with your KartRocket store makes it all the more easy to keep your audience updated about recent changes. You can quickly create and launch ads using your existing product data, by utilizing the auto generated product feeds from the panel. Our advanced engine helps you run dynamic re-targeting ads which helps you promote your products to users who earlier viewed it. It’s easy to integrate and implement on your eCommerce store with only basic understanding of the system.

2. Track and Measure Conversions With Pixel Tracking

Pixel is a unique code created based on your website’s entity id, to track action from a given platform on your website. It is preferably placed on specific page or on a particular action you want to track. Each platform might require a unique pixel to be placed which would help you measure every user action on your website. It is used to track, report conversions, build audiences & get rich insights about how people use your website’s particular event. Default pixel code is pre-embedded in your website, you just need to copy the unique id from Google Adwords, Facebook or Analytics Account and paste it in the space provided in the store admin panel.

3. Sell On High Traffic Affiliate websites

Market your brand on high traffic websites, gain potential & targeted leads with top rated affiliate marketing tools. Increase Customer Acquisition and Retention through viral referral campaigns. KartRocket provides seamless integration multiple affiliates. Once integrated you can track the performance of all the affiliates on a single dashboard.

Affiliate Networks: InnoExcel, IcubesWire, Dgxsell
Affiliate Sites: Freekamaal, Mydala,
Coupon Sites: Coupondunia, Coupon Nation
Referral and Cash back Engines: Refiral, Baggout

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KartRocket Launches Online Seller App To Create & Manage Store On The Go

From

Hobby to Business with KartRocket App – YouTube[via torchbrowser.com]

With the aim of simplifying online business to its core, KartRocket has launched a revolutionary mobile app through which running an ecommerce store will become a cakewalk. Now, your mobile can help you become an online entrepreneur in minutes. For those who already have KartRocket store can easily manage it anytime, anywhere. For this and more for free with KartRocket Online Seller App.

DOWNLOAD NOW

Now anyone can become an online seller and start selling online with zero investment, literally! KartRocket Online Seller App is one of its kind B2B store creation and management app which will help offline seller to go online and make online selling easier for everyone. With Kartrocket App, you can:

Create Free Online Store

You don’t need to be a tech-freak to start your online store. Sign up for free and create an amazing online store in just minutes with KartRocket Online Seller App. All you need is to fill in your details and your ecommerce website is ready.

Manage Online Store Anywhere

With this app, you can manage your online store from your hands, quite literally. Now, you don’t need to hang on the computer or laptop as your Android mobile can help in store management.

Let KartRocket Online Seller App Do All The Work!

As mentioned earlier, KartRocket app has not just eased the website creation, but managing your KartRocket store has become a matter of just a touch. Other than this, your mobile app can do a LOT of things. Check them out!

Click & Upload, Right from Mobile

Creating product catalog has never been so easy. All you need is to click product image from your phone camera, edit it (if needed) and upload it directly. After the image has been uploaded, add product details like description, SKU, name, category, variants, etc.

Share & Sell in Just a Click

Discover new ways of social selling by selling on WhatsApp, Facebook, Twitter & more. Share your product details along with a direct payment link so that your customer can make quick transactions.

Integrate Payment Gateway

You can directly request for free payment gateway on your online store. This payment gateway will help you accept online payments through credit card, debit card & net banking.

Hassle Free Shipping

Get access to ShipRocket, India’s best automated shipping solution through which you can ship your products anywhere in India using the best courier company.

Marketplace Listing

Earn double profits by selling your products on India’s best marketplaces like Amazon, Snapdeal, Shopclues, Paytm, etc. Through this app, your products will automatically sync on these marketplaces.

Offer Multiple Payment Options

Other than online payment and direct payment link, you can also accept payments via Cash on Delivery, MPOS or Mobile Point of Sale in which your mobile will work as a card swiping machine and custom cart to help your customer shop quickly and easily.

Add & Manage Orders Anytime

With this app, you can not only add products, but also orders. Also, you can easily manage your orders and click to ship them using the best courier company in India.

Unlimited Sales & Traffic

With this app, you also get access to Traffic IQ, a traffic generator tool, which will help you drive more traffic and sales by listing your product on various affiliate websites.

Local SEO

Get your store easily searchable on local searched with Local SEO. All you need is to enter the store details and Google will help local audience to search your store along with your store details and location.

So, Don’t Go The Traditional Way! Download KartRocket App And Start Online Store Today!

P.S. For all the iPhone users, you don’t need to worry as we will be coming up with our iOS app soon. Will keep you informed 🙂

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Data Sharing Becomes Easier With KartRocket API

Now, you can easily share your customer information, list of most viewed products and customer reward points to any other platform using an easy KartRocket API integration.

API or Application Program Interface is an interface between different software programs which helps them to interact. In other terms, API is used to communicate and facilitate data transfer from one service to another.

As per the context of KartRocket, if you want to share any of your store’s data to any other platform without revealing your store credentials, then API is the best way to do that. This way, you just share a specific part of your store’s data, without compromising with its privacy. And this data will be updated automatically.

What I Will Need To Get API?

This work only for KartRocket admin version 2. So, you need to switch to version 2 before getting started. Once, you are in Version 2, you will need the following:

• KartRocket Sub Domain
For example, if your store has a domain name “www.mystore.com,” then your kartrocket subdomain will be “mystore.kartrocket.co.”

• Web API key
To get web API key of your store, then follow these steps:
1) Login to your KartRocket store.

2) Click on Setting and then on Web API

KartRocket API

3) You will see API key. Copy it.

KartRocket API 1

• API Endpoint
This is the remote procedure call (RPC) service that provides remote methods accessible to external clients

API to “Get Customer Information”

With “Get Customer” API, you can share your customers’ details through an API. To request this API, follow these steps.

1) Send an HTTP GET request to the following URL

mystore.kartrocket.co.’index.php?route=feed/web_api/customers&version=2&key=’.web_api_key.’

2) You will get the following response. In this, the developer can fetch all your customer details like name, phone number, address, etc.

KartRocket api customer

API for Most Viewed Product

With this API, you can easily show the most viewed product of your store on any other platform or website. To do this, you need to send a request on the following URL

mystore.kartrocket.co/index.php?route=feed/web_api/mostviewedproducts&key=web_api_key

Once, you send this, you will get details which will be shown as below. In this, you will get the product detail and number of views it got.

KartRocket API most viewed

API For Customer Reward Points

Now, you can share your customer’s reward point to any platform using the following URL

mystore.kartrocket.co/index.phproute=feed/web_api/orders&key=web_api_keye4c22&version=2&order_id=number

After you hit enter, you will get the following response.

KartRocket api reward points

Please note:
In all these URLs,

• mystore stands for your KartRocket store sub domain

• Web_api_key stands for your store’s API key which will you get, as discussed above.

• Number stands for the order ID for which you want to share the reward points.

To debug these responses and make it readable, you can copy this response, go to Jsonformatter and paste it. Hit Enter and it will format the data so that you can easily read it.

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Webengage KartRocket

WebEngage Integration with KartRocket for Better Customer Engagement

One of the most essential things that are needed for a successful ecommerce store is to have a subtle communication with the customers. If you want to build a loyal relationship with your customers and provoke them to get back to your store again and again, you need to bridge the gap. As an ecommerce platform provider, KartRocket understand the need of its client. This is why, we have integrated with one of the most powerful on-site customer engagement tool, WebEngage.

WebEngage is a powerful tool that will help you increase your sales and engage more customers towards your KartRocket online store.  With this, you can collect feedback, push notification and collect real time analytics and reports. It uses the three most booming marketing tools: Notification, Survey and Feedback.

Notification

Don’t let your visitor miss important offers or discounts offered on your online store. Use WebEngage to show in-site notifications that will drive more sales and traffic. You can create an effective campaign and show notifications for a specific set of audience like SEO traffic, repeated visitors, shopping cart reminder. Also, you will get real time reports of click-through rates.

Survey

Use WebEngage to create short surveys and target to a specific audience like people coming from Google or social networking sites. Its survey builder supports variety of questions using drag & drop feature. Also, you will get an in-depth report of each and every survey on your email.

Feedback

Use WebEngage form builder to create a feedback form and embed it into your store. Get real time reports along with other information like location, browser users, platform, etc. for better tracking. You can manage all the feedback and replies on your WebEngage dashboard and download reports in Excel format.

Benefits Of WebEngage for KartRocket Users

The Webengage integration with KartRocket is surely going to benefits our clients in many ways. You can use the above mentioned marketing tools to drive more sales and traffic towards your KartRocket store. Also, if you integrate KartRocket store with WebEngage, then you will get 15 % discount on all plans. Along with the monetary benefits, you will also get easy access to all the reports, survey or feedback form builder, push notification and manage them easily from WebEngage dashboard. All you need is to sign up with WebEngage by clicking here, integrate KartRocket store with WebEngage and you are good to go.

Integrating KartRocket store with WebEngage

To take advantage of all these features and WebEngage on your KartRocket store, you need a single time integration of the Java Script Code. To do this, sign up for a free trial store on WebEngage for your store and then follow these steps

1) Login to your KartRocket store and click on Apps.

webengage integration with kartrocket

2) Search for Webengage. Change its slider to On and open it. It will ask you for a license code.

webengage integration with kartrocket

3) Now, go to your Webengage dashboard. Click on Widget integration and copy the license code from Default Widget Integration Code.

webengage integration with kartrocket

4) Paste or Type the License Code on your KartRocket store admin panel. Click on Save.

webengage integration with kartrocket

You have successfully integrated your KartRocket store with WebEngage Now, you can check the status of your survey or feedback campaign, push notifications on the site and check the reports on your WebEngage dashboard.

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Crisper and 1000% Faster Images for Your KartRocket Store using Akamai CDN and Cloudinary

As per this article on Kissmetrics Blog (https://blog.kissmetrics.com/ecommerce-load-time-hazards/), the following parameters are a MUST for an ecommerce site when it comes to serving images:

1. Correct compression settings without losing quality
2. Lazy load of images so webpages load faster
3. Faster load time of images
4. Browser side caching of images
5. Effective use of a CDN

With recent changes made by KartRocket, we’ve done all of the above!

We’re now using a dynamic image resizing service from Cloudinary (read about it here: http://cloudinary.com/features) which uses Akamai CDN to serve all your ecommerce site images. This makes us the ONLY website provider in India to offer Akamai for all our customers absolutely free. Akamai is used worldwide by companies such as Facebook, BBC, Overstock, IBM, Rakuten and General Motors.

We were earlier on Amazon Cloudfront which has response times of 80-100ms in India. Akamai on the other hand has response times of 8-10ms! This should give your websites an instant boost and should make them more available to your end customers. Akamai has over 100 edge locations in India (while AWS Cloudfront has only 2). An edge locations means no matter where your customers access your ecommerce site – whether they’re in Bangalore or Bhopal, they will always be served image content from a server MUCH closer to them, thereby enhancing their overall experience. Therefore, the more localized edge locations exist, the faster your end users will receive your content.

 

 

Your image URLs will now look like this:

http://res.cloudinary.com/kartrocket/image/fetch/w_540,h_570,c_pad,f_auto/http%3A%2F%2Fkartrocket-mtp.s3.amazonaws.com%2Fall-stores%2Fimage_jazzmyride%2Fdata%2F33867.jpg

 

This image is currently loading in 168ms, as per test results from Pingdom!!

When we access the same image from our previous CDN (Cloudfront), the result is 2 seconds! As you can see there is clear speed jump by a factor of 152x! 🙂

Cloudfront:

 

Akamai Edge:

 

Cloudinary also optimizes the images to be served in the most appropriate format depending on which browser the image is being accessed from. It also allows for real-time effects, manual quality controls and other features which we will be launching in due course of time.

 

 

New Image Manager

You will also notice a swanky new image manager in the admin area. This image manager is faster and better as it reads directly from the database and pulls images from Amazon S3 (instead of working from the local file system, as earlier)

Please note, if you’re unable to find some images in the new image manager, you can click on the “Old File Manager” tab to check & use some of your old images. This image manager will be deprecated over the next 30 days. Also, all new uploads should be done on the new image manager only.

We’d love to hear your feedback on these updates. Enjoy your blazing fast sites 🙂

PS: We’re also moving our JS and CSS resources to Akamai CDN over course of the next week – so that should give you an extra boost.

 

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